ITB Berlin
16 – 18 March 2027
The World’s Leading Travel Trade Show®
Since 1966, ITB Berlin has been the leading platform for the global travel and tourism industry. Under the motto ‘Discover the stories behind 60 years of legacy’, ITB Berlin 2026 once again welcomed exhibitors and trade visitors from all over the world to a very special edition. ITB Berlin celebrated its 60th anniversary in March 2026.
In 2027, ITB Berlin continues this legacy and will take place from 16 – 18 March 2027 at the Berlin Exhibition Grounds, once again serving as the key meeting point for the international tourism industry.
The show is clearly structured: alongside a geographical layout by destinations, market segments such as Adventure Tourism, Business Travel, LGBTQ+ Travel, Luxury Travel, Medical Tourism and Travel Technology are represented.
Another highlight is the ITB Berlin Convention, the leading think tank of the travel industry, where experts discuss the trends and innovations shaping the future of travel.
Good to know
- Trade Show Date:
Tuesday, 16 March to Thursday, 18 March 2027
daily 10 am – 6 pm
add to calender (ICS, 0 kB) - Venue:
Berlin Exhibition Grounds, Messedamm 22, 14055 Berlin, Germany - Exhibitor registration:
Register now
Registration deadline is 1 September 2026 - Tickets:
Trade visitor tickets will be available in the ticket shop from December 2026.
ITB Berlin 2026 at a glance: what visitors & exhibitors say
How successful was ITB Berlin 2026? Who attended, who exhibited – and what did participants say?
Dive into fascinating figures, facts and survey results from our visitor and exhibitor feedback, plus more highlights from The World’s Leading Travel Trade Show®.
What's next? The choice is yours!
You want to keep strolling along as a visitor?
Then this is your way to everything you need to know when visiting ITB Berlin, explore ITB Berlin Convention and much more:
You want your brand to be the spotlight on the exhibition show floor?
Then head towards the exhibitor section with many tips and tricks on how to make your trade show presence a full success:
Would you like to attend the world's largest tourism convention?
Leading Tourism into Balance.
Visit the ITB Berlin Convention page:
You are interested in the latest travel industry news?
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