.svg&w=16&q=75){kind=logo}
The World’s Leading Travel Trade Show®
Since 1966, ITB Berlin has been the leading platform for the global travel and tourism industry. Under the motto "Discover the stories behind 60 years of legacy" ITB Berlin 2026 once again expects exhibitors and trade visitors from all over the world to a very special edition this year. ITB Berlin will celebrate its 60th anniversary in March 2026.
The trade show is clearly structured: in addition to the geographic division by destinations, market segments such as Adventure Tourism, Business Travel, LGBTQ+ Travel, Luxury Travel, Medical Tourism, and Travel Technology are represented.
In parallel to the exhibition area the ITB Berlin Convention, the leading think tank of the tourism industry, takes place on the fairgrounds. Here, experts discuss the trends and innovations shaping the future of travel.
Good to know
- Event duration:
Tuesday, 3 March until Thursday, 5 March 2026
daily 10 am – 6 pm
add to calender (ICS, 1 kB)
- Venue:
Berlin ExpoCenter City, Messedamm 22, 14055 Berlin, Germany
- Registration deadline for exhibitors:
1 September 2025
ITB Berlin 2025 in figures
Figures at a glance
Trade visitor survey
Exhibitor survey
What's next? The choice is yours!
You want to keep strolling along as a visitor?
Then this is your way to everything you need to know when visiting ITB Berlin, explore ITB Berlin Convention and much more:
You want your brand to be the spotlight on the exhibition show floor?
Then head towards the exhibitor section with many tips and tricks on how to make your trade show presence a full success:
Would you like to attend the world's largest tourism convention?
The power of transition lives here.
Visit the ITB Berlin Convention page:
You're interested in latest news of the travel industry?
Then follow us in this section to retrieve latest interviews, podcasts, videos and the like:
You are a media representative or travel blogger?
The press area is all you need to discover the benefits and many services we offer for you at ITB Berlin:
Do you want the latest updates directly in your inbox at all times?
Subscribe to our newsletter and receive insights, highlights, important dates, useful tips and tricks, services and updates from ITB Berlin
Be part of our ITB community
Use the official hashtags #ITBBerlin and #ITBBerlinConvention in your social media posts. Or tag the ITB Berlin channels.